Creating iOS apps begins with clarity about the target users, the app's purpose, and the scenario to address in the initial release. A solid discovery phase defines the MVP scope, selects an appropriate architecture, and avoids features that seem impressive on paper but don't enhance actual use.

After establishing the foundation, attention moves to UI behavior, performance, and stability across different iPhone models and iOS versions. Uniform navigation patterns, disciplined state management, and thoughtful integrations (payments, authentication, analytics, backend APIs) simplify maintenance and scalability post‑App Store release.